Career

Field Marketing

Responsibility:

• Plan and complete field marketing campaigns after conducting preliminary research
• Develop robust knowledge of all product lines/services
• Produce various literature, signage, merchandise, and other materials to be used at field marketing events
• Maintain relationships with third-party vendors and venues
• Negotiate with retailers and other third-party partners on promotional display and merchandise placement
• Promote business expansion opportunities to retailers and other merchants through successful field marketing programs
• Attend relevant trade shows and events
• Monitor industry trends and competitor activities
• Manage social media activity surrounding field marketing campaigns
• Track expenses in an organized fashion
• Report weekly/monthly on the status of field marketing activities
• Document and share lead/customer intelligence with sales team.

Requirement:

• Bachelor’s in marketing or related discipline
• Proven experience carrying out marketing efforts, including planning, prioritizing, and implementing strategy
• Experience partnering with an enterprise sales team
• Strong written and oral communication
• Highly organized and proficient at managing multiple projects at the same time
• Strong communication skills – written and oral
• You are entrepreneurial and work well in a rapidly changing environment
• You are creative, innovative, and always think outside the box
• Highly organized and proficient at managing multiple projects at a time
• You are metric driven and have the ability to draw insight from complex marketing data
• Confident with a dynamic personality